Logo design is one of the most important steps in branding your company for success. But first, let’s talk about the printing. Your logo design is only as good as your printing quality. There are a lot of national printing chains that can print quality signs. However, when you are looking for a 48 hour print, you may want to check into 24HourPrint; a company that specializes in quality and fast printing. Time is always of the essence. Finding a great printing company is a great resource for those times you are in a jam. Be sure to choose a quality printing company (not JUST fast) that can compliment your design work.
If you are ready to design a logo, you have a few options. First, you should identify what your needs are and next, determine your budget. There is a wide range of costs involved in logo design, beginning at free and ending at expensive. If you choose to design a logo yourself, you can do this for free on many different logo design sites.
Design a Logo on a Budget
Here is a list of just a few options you have if you choose to design a logo for yourself, with the help of easy-to-use software online:
Another less expensive logo design option is to use one of the above sites to post your job, and have professional designers submit concepts for you to choose. In this case, you choose your budget, give some information about what you are looking for (maybe a color scheme, the industry you are in, etc) and then you choose from the designs submitted. This is a design a logo “on a budget” option, but you can have professional designers submit concepts to you.
Custom Logo Design
Custom Logo design is really your best option to design a logo for your company, if budget is not as important as quality. Just like in most industries, in logo design, you get what you pay for. Free logo design software online will contain generic and stock images, and you will pass billboards and receive flyers in the mail with your same image on it. This makes it much more difficult for your prospective customers or clients to remember your company and it makes company branding very tricky.
To ensure that you are getting the best quality logo for your company, choose a professional designer to design a logo for you that meets your needs and best represents your company. Your logo should be unique and should lend some hint at the industry you are in. Professional designer s will be more expensive, but when you consider what is at stake, this may be worth it to you. Logo design is the first step and one of the most important, in branding your company. Company branding is the key to success in any industry. Once you determine what your priorities are, and how important a unique company logo is to your business, you can determine the best option you have to design a logo for your company.