Emerging as one of the top five most popular social networks today, Facebook is operated and privately owned by Facebook, Inc. Facebook is an extremely successful social networking service that grew to be very prominent in a very short span since its existence. The growth of the social network has been phenomenal with over eight million fans in US alone and its expansion globally to many other English speaking countries.
Facebook, initially known as “The Facebook” was founded by Mark Zuckerberg with his Harvard roommates and fellow computer science students Eduardo Saverin, Dustin Moskovitz and Chris Hughes in 2003; however in 2005, “the” was dropped and the social network since then is simply called “Facebook”.
Its features and tools are highly engaging and appealing as everyone must have experienced. Facebook users are hooked to it because of the variety of interesting applications it has to offer. Users can add friends and send them messages, upload pictures and videos, update their personal profile, and last but not the least, can join networks organized by companies, universities or colleges.
Security is however a major issue that has been reported by many customers. The website was also banned in a number of countries like Syria and Iran. Nevertheless, the network is overwhelmingly popular.
DESIGN ELEMENTS OF THE FACEBOOK LOGO:
In its eight years time Facebook has not taken much trouble with changes in it logo except for the shades and resolution of the logo, and has maintained the same brand image of giving people the power to share and allowing them to be more open and connected.
Shape of the Facebook Logo:
The shape of the Facebook logo is a simple rectangle occupying the network’s name.
Color of the Facebook Logo:
The blue in the rectangle and white in the font both jointly reflect the passion of the youth that created the network.
Font of the Facebook Logo:
The font of the Facebook logo is lowercase and again has the “youth” feel about it. It is the simplicity of the font that captures the eyes of it audience and makes it unforgettable.